Plans & Pricing
Does My Company Subscribe?
(% of respondents)
Data is from the July 2016 Appboy report titled "The Appboy Emoji Study: The Rise and Rise of Emoji Marketing." 540 UK/US mobile phone users ages 14+ (69% from the US and 31% from the UK) were surveyed online in June 2016. Additionally, Appboy analyzed data from 250 apps and 6 billion Android and iOS push and email messages sent during June 2015-June 2016. Appboy is a provider of mobile app engagement marketing services.
Which Select Technologies Do Senior Marketing Professionals Worldwide Believe Will Be the Most Important for Their Company's Digital Marketing Strategy by 2020? (% of respondents, Aug 2018)
How Do Mobile Push Notifications from Brands Influence US Internet Users' In-Store Shopping Experience? (% of respondents, June 2018)
What Do US App Developers See as the Most Important Metrics for Tracking App Success? (% of respondents, June 2018)
Mobile App Push Notification Performance Metrics Worldwide, by OS, Jan-Oct 2018
Primary Benefit of In-App Advertising According to US Brand vs. Agency Advertisers, Aug 2018 (% of respondents)
Push Notifications 2018: How to Win Opt-Ins, Develop Metrics and Get the Creative Right
Augmented Reality Marketing and Advertising 2018: Adding Virtual Value to the Real World
How Header Bidding Is Moving Into Apps
How to Succeed with Snapchat Advertising: Iterate, Iterate, Iterate
Many People Feel They Lack Control Over Their Personal Data
Mobile Measurement & Targeting Roundup