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Does My Company Subscribe?
(% of respondents)
DAX (Digital Audio Exchange) | Survey Sampling International (SSI) | The7stars
Data is from the June 2016 The7stars and DAX (Digital Audio Exchange) study titled "Niche No More: The maturing of the podcast" conducted by Survey Sampling International (SSI). 2,000 UK internet users ages 18+ were surveyed online in April 2016. 400 of the respondents had previously listened to podcasts. The7stars is a media agency. DAX (Digital Audio Exchange) is a digital audio advertising platform launched by Global Radio.
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