Plans & Pricing
Does My Company Subscribe?
(% of respondents)
Periscope By McKinsey
Data is from the May 2018 Periscope By McKinsey report titled "Consumers Value Personalization: Up Your Game to not Miss the Opportunity." 2,500 internet users ages 18+ in France (n=500), Germany (n=500), the UK (n=500) and the US (n=1,000) were surveyed online in April 2018. The responses were selectively evaluated by age, gender and category. Periscope By McKinsey provides a suite of marketing and sales analytics solutions.
What Did US Ad Executives Think Was the Most Overrated Word/Term of 2018? (% of respondents)
Mobile Dating App Performance Metrics Worldwide: Average Install-to-Subscription Rate, by Gender, 2016-2018
Do Internet Users Worldwide Discover Brands Through Pre-Roll Video Ads? (% of respondents, by region, Q3 2018)
What Is the Leading Motivator Behind How US Senior-Level Decision-Makers Approach Technology Purchasing Decisions? (% of respondents, Q1 2018)
At What Stage Are US Companies in the Blockchain Buyer's Journey? (% of respondents, Q1 2018)
Top 10 Tech Trends from CES 2019: How 5G, AI and the IoT Are Changing the Status Quo
Advancing Marketing Attribution: A Companywide Blueprint for Success (Part 1 of a Two-Part Series)
How Advertisers Are Navigating Changing Auction Dynamics
How GroupM Utilizes Supply Path Optimization
How Forbes Is Digitally Transforming Itself
Can AI and GDPR Co-Exist?