Plans & Pricing
Does My Company Subscribe?
(% of respondents in each group)
Interactive Advertising Bureau México (IAB México) | Kantar Millward Brown
Data is from the August 2016 Interactive Advertising Bureau México (IAB México) and Millward Brown reports titled "Estudio de Consumo de Medios y Dispositivos Entre Internautas Mexicanos - Segmento de Early Millennials" and "Estudio de Consumo de Medios y Dispositivos Entre Internautas Mexicanos - Segmento de Late Millennials" for which 226 internet users ages 18-24 and 224 internet users ages 25-34 in Mexico, respectively, were surveyed online in December 2015. Both reports were subset studies derived from the broader "Estudio de Consumo de Medios y Dispositivos Entre Internautas Mexicanos" sponsored by Televisa.com, for which 1,024 internet users ages 13-70 in Mexico were surveyed online during the same period.
Type of Ads/Marketing for Digital Disruptor Brands* that US Internet Users Remember Most, May 2018 (% of respondents)
Reasons that the GDPR Is Important According to UK Internet Users, May 2018 (% of respondents)
Concerns that Internet Users in Select Countries in Western Europe Have About Using Voice Assistants*, Nov 2017 (% of respondents)
Criteria that Influence US Ad/Marketing Professionals to Purchase from a Data Management Platform (DMP), Jan 2018 (index*)
Expected Change in US SMB Ad Spending, by Media/Format, Jan 2018 (% of respondents)
General Data Protection Regulation (GDPR): What Companies Need to Know Now
Artificial Intelligence for Marketers: The Future Is Already Here
Why DSPs Are Applying AI to Programmatic Bidding
Nokia Dives into Virtual Reality Advertising with ‘Healthier Together’ Campaign
What Marketers Prioritize When Choosing DMPs
Melding Marketing and Ad Tech a Challenge for B2C Companies