Plans & Pricing
Does My Company Subscribe?
(% of respondents)
Data is from the July 2017 TailWind and Project Agora report titled "The Status of Programmatic Trading in CEEMEA 2017." 277 senior executives from advertising agencies, key brands, publishers, media buyers and sales houses across Central & Eastern Europe (excluding Poland, Russia and the Ukraine), and the Middle East & Africa were surveyed during December 2016-March 2017. TailWind is the ad-tech company of TDG (ThinkDigital Group) and owns and operates Project Agora, a network of programmatic publisher market-places across CEE, SE Europe and MENA.
Primary Way in Which Their Programmatic and Direct Media Buying Teams Operate According to US Digital Media Buying Decision-Makers, May 2018 (% of respondents)
UK Senior Ad Buyers/Planners Who Agree that GDPR Will Lead to Less Programmatic Ad Spending, May 2018 (% of respondents)
UK Digital Display Ad Spending Share, by Format and Purchase Method, 2017 (% of total)
Channels/Tactics with the Greatest Opportunity for Advertising in 2018 According to UK Brands vs. Agencies (% of respondents)
US Advertisers and Agency Professionals Who Believe They Will Stop Using RFP Buys in the Future, Feb 2018 (% of respondents)
Digital Ad Pricing StatPack: Programmatic Display CPMs and Pricing Trends for 2018
General Data Protection Regulation (GDPR): What Companies Need to Know Now
The Next Battle for Brand Safety Is in the Comment Section
How Advertisers Are Reorganizing Around Programmatic
Fear of the Duopoly Remains Strong for Advertisers
Ad Agencies Are Breaking Down Programmatic Silos