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Data was provided to eMarketer in January 2019 and is based on analysis of aggregated and anonymous data from the Adobe Experience Cloud, Adobe Analytics Cloud and Adobe Advertising Cloud. The analysis is based on a daily revenues model based on analysis of more than 1 trillion visits to US-based retail websites. Product and pricing insights are based on analysis of sales of more than 55 million unique products. Adobe Analytics measures 80 percent of digital transactions at the largest 100 US digital retailers.
US Social Referral Share to Ecommerce Sites, by Platform, Q1 2019 (% of total)
How Have New Digital Capabilities Impacted US B2B Buyers' Expectations for B2B Commerce? (% of respondents, Nov 2018)
In Which Areas Do US B2B Buyers Expect Suppliers to Prioritize Innovation? (% of respondents, Nov 2018)
Share of US Internet Users that Have Engaged in Social Commerce*, by Demographic, Dec 2018 & April 2019 (% of respondents in each group)
US Teens' Favorite Retail Ecommerce Sites, Spring 2019 (% of respondents)
Grocery Ecommerce 2019: Online Food and Beverage Sales Reach Inflection Point
US Parents 2019: This Is Not Your Parents’ Parenting
Amazon Go and the Future of Brick-and-Mortar Retail
Can Amazon Penetrate Canada's Saturated Digital Grocery Market?
Did ‘Clicks’ Really Surpass ‘Bricks’ for Share of US Retail Sales? Not Exactly
Are Marketers Being Realistic About Their Customer Experience?