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(millions of Thai baht and % change vs. 2015)
Digital Advertising Association (Thailand) | Kantar TNS
Data is from the March 2016 Digital Advertising Association (Thailand) report titled "Thailand Digital Advertising Spend 2015-2016" conducted by TNS. 23 ad and media agencies were surveyed online in January 2016. Ad spending figures are estimated to represent 80% of the market and were weighted proportionally to reflect 100% of the market.
Data-Driven Use Cases that Will Occupy Their Attention in 2018 According to US Senior Marketing Professionals (% of respondents)
General Marketing Topics or Developments that Will Command the Most Attention in 2018 According to US Senior Marketing Professionals (% of respondents)
Actions Taken by Mobile Ad Executives Worldwide in Response to Concerns About the Amount of Mobile Ad Fraud, Oct 2017 (% of respondents)
Primary Method Used by US Digital Publishers to Sell Digital Media Inventory, Summer 2017 (% of respondents)
Requirements for Participating in Guaranteed-Revenue Contracts According to US Digital Publishers, Summer 2017 (% of respondents)
Digital Ad Pricing StatPack: Programmatic Display CPMs and Pricing Trends for 2018
General Data Protection Regulation (GDPR): What Companies Need to Know Now
Why Few Publishers Build Data Businesses
For Ad Buyers, a Tale of Two Identity Graphs Emerges in 2018
Marketers Waste About One-Fourth of Their Budgets
Data Suggests Surprising Shift: Duopoly Not All-Powerful