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(millions of Thai baht)
Digital Advertising Association (Thailand) | Kantar TNS
Data is from the April 2017 Digital Advertising Association (Thailand) report titled "Thailand Digital Advertising Spend 2016-2017" conducted by Kantar TNS. 25 advertising and media agencies were surveyed online in January 2017 on their ad activity/spending in Thailand. Ad sending figures are estimated to represent 80% of the market and were weighted proportionally to reflect 100% of the market.
Digital Ad Spending Share in Thailand, by Industry, 2017 (% of total)
Digital Ad Spending Share in Thailand, by Industry, 2016 (% of total)
Top 10 Industries in Thailand, Ranked by Digital Ad Spending, 2016 (millions of Thai baht)
Global Digital Ad Spending 2016: A Country-by-Country Look by Industry
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