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Nielsen | Verband Internet Reisevertrieb (VIR)
Data is from the March 2016 Verband Internet Reisevertrieb (VIR) report titled "Daten und Fakten zum Online-Reisevertrieb 2017." Data is based on the Forschungsgemeinschaft für Urlaub und Reisen (FUR) report titled "Reiseanalyse 2017." 2,542 internet users in Germany ages 14-70 were surveyed online during November 2016. Additionally, 7,714 consumers in Germany ages 14+ were surveyed in-person during January-February 2017. Vacation trips were defined as having a duration of 5+ days.
Data-Driven Use Cases that Will Occupy Their Attention in 2018 According to US Senior Marketing Professionals (% of respondents)
General Marketing Topics or Developments that Will Command the Most Attention in 2018 According to US Senior Marketing Professionals (% of respondents)
Actions Taken by Mobile Ad Executives Worldwide in Response to Concerns About the Amount of Mobile Ad Fraud, Oct 2017 (% of respondents)
Primary Method Used by US Digital Publishers to Sell Digital Media Inventory, Summer 2017 (% of respondents)
Requirements for Participating in Guaranteed-Revenue Contracts According to US Digital Publishers, Summer 2017 (% of respondents)
General Data Protection Regulation (GDPR): What Companies Need to Know Now
US B2B Digital Advertising: An eMarketer Forecast, and Three Factors Affecting Growth
Why Few Publishers Build Data Businesses
For Ad Buyers, a Tale of Two Identity Graphs Emerges in 2018
Data Suggests Surprising Shift: Duopoly Not All-Powerful
Half of Marketers Want Stricter Viewability Standards