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(% of respondents)
Brainshark | Forbes Insights
Data is from the October 2015 Forbes Insights report titled "The Power of Enablement: Bridging the Sales Productivity Gap" in association with Brainshark. 216 US executives from a variety of industries were surveyed during August-September 2015. Respondents identified their role as in business development (11%), general management (18%), marketing (12%) and sales (59%). Respondents identified their title as CEO (5%), CMO (3%), COO (1%), director (29%), executive VP (9%), managing director (19%), senior VP/VP (23%) and other (11%). Respondents identified their company's annual revenues as greater than $5 billion (34%), between $1 billion-$5 billion (19%), between $501 million-$1 billion (15%), between $101 million-$500 million (20%) and between $51 million-$100 million (11%). Brainshark is a sales enablement solutions provider.
Average Number of Ad Networks, Exchanges and Supply-Side Platforms (SSPs) Used by US Publishers, June 2016-June 2018 (among the largest 500 publishers on the Pathmatics platform)
Average Number of Supply-Side Platforms (SSPs) Used by US Publishers, June 2016-June 2018 (among the largest 500 publishers on the Pathmatics platform)
Extent to Which B2B Marketers in North America Understand the Differences Between Artificial Intelligence, Machine Learning and Predictive Modeling, Q1 2018 (% of respondents)
Capabilities that UK and US Advertising Decision-Makers Want from Cross-Channel Audience-Based Technology Solutions, May 2018 (% of respondents)
Important Marketing and Measurement Technologies According to US Marketing Executives, March 2018 (% of respondents)
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