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(% of respondents)
Pew Research Center
Data is from the September 2017 Pew Research Center report titled "News Use Across Social Media Platforms 2017." 4,971 US adults ages 18+ from Pew Research Center's American Trends Panel (ATP) were surveyed online during August 8-21, 2017. The margin of sampling error is +/-2.5 percentage points at the 95% confidence level. Respondents are recruited from landline and mobile random-digital-dial surveys and the survey is conducted online; those without internet access are provided a tablet with wireless internet connection.
US Internet Users Who Have Been Asked to Leave an Online Review for a Local Business, 2016 & 2017 (% of respondents)
US Internet Users Who Have Read a Fake* Review in the Past Year, Sep 2017 (% of respondents)
Number of Online Reviews that US Internet Users Need to Read Before Trusting a Local Business, 2015-2017 (% of respondents)
US Internet Users Who Have Left an Online Review for a Local Business, Sep 2017 (% of respondents)
US Internet Users Who Trust Online Reviews as Much as Personal Recommendations, 2014-2017 (% of respondents)
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How Benefit Cosmetics Uses Organic vs. Paid Social
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Who Needs TV for News? Social Media Will Do
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