Share of US Ecommerce Orders Attributed to Select Ad Formats, 2015 (% of total) - eMarketer
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Share of US Ecommerce Orders Attributed to Select Ad Formats, 2015 (% of total)

Chart Profile

  • Measurement:

    (% of total)

  • Data Covered:

  • Source:

    Custora

  • Methodology:

    Data is from an October 2016 Custora analysis of hundreds of millions of digital shoppers and billions in ecommerce revenues across more than 100 US-based retailers. External data points, such as US Department of Commerce ecommerce growth figures, are considered to extrapolate growth trends within the Custora data universe to arrive at predictions for the US industry at large. Custora is a customer analytics company for the retail industry.

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