Share of Digital Shopping Conducted via Smartphone Apps According to Smartphone App Users in Asia-Pacific, by Country, July 2016 (% of total) - eMarketer
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Share of Digital Shopping Conducted via Smartphone Apps According to Smartphone App Users in Asia-Pacific, by Country, July 2016 (% of total)

Chart Profile

  • Measurement:

    (% of total)

  • Data Covered:

  • Source:

    Google | Kantar TNS

  • Methodology:

    Data is from the September 2016 Google and TNS report titled "Mobile App Marketing Insights: Asia." 10,123 smartphone users ages 18-64 in China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Thailand and Vietnam were surveyed online and offline in July 2016. All respondents had used smartphone apps in the 7 days prior to the survey.

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