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(% of total referral traffic tracked by Parse.ly)
Data is from the May 2016 Parse.ly report titled "2016 U.S. Presidential Candidate Coverage and Traffic." 1 billion+ page views across 100K+ articles published on 300+ media organizations worldwide were analyzed by Parse.ly during November 2015-May 2016.
Top 10 Social Media Platforms Among US Internet Users, Ranked by Market Share of Visits, Aug 2018
Average Time Spent per Day with Facebook, Instagram and Snapchat by US Adult Users of Each Platform, 2015-2020 (minutes)
US Weekly Media/Device Reach, Q1 2018 (millions)
How Do College Students Worldwide* Get Their News? April 2018 (% of respondents)
Average Daily Time Spent on Select Social Media Apps Among US Android Users, July 2017-June 2018 (minutes)
Canada Mobile Time Spent and Ad Spending 2018: How Consumers and Advertisers Are Using Search, Social, Messaging and Gaming
Changes to Facebook Advertising After Cambridge Analytica: What's Happening with Usage, Advertising and Data Privacy
The Relationship Status of Publishers and the Duopoly: It's Complicated
Marketers' Roundtable: Why It's Now or Never for Augmented Reality
Social Media Effectiveness Roundup 2018
Facebook's Feed Change Could Reduce Time Spent on the Platform