Reasons for Preferring Shopping in a Physical Store vs. Online According US Internet Users, by Geographic Locale, April 2017 (% of respondents in each group) - eMarketer

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Reasons for Preferring Shopping in a Physical Store vs. Online According US Internet Users, by Geographic Locale, April 2017 (% of respondents in each group)

Reasons for Preferring Shopping in a Physical Store vs. Online According US Internet Users, by Geographic Locale, April 2017 (% of respondents in each group)

Chart Profile

  • Measurement:

    (% of respondents in each group)

  • Data Covered:

  • Source:

    Fluent LLC

  • Methodology:

    Data is from the May 2017 Fluent LLC report titled "Marketing to the Heartland 2017: Part 3 How and Where Americans Shop." 1,670 US internet users ages 18+ were surveyed online on April 1, 2017. Respondents self-reported their geographic locale. Fluent LLC is an advertising technology company.

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