Primary Device Used by Digital Shoppers in Singapore to Research vs. Purchase Digitally, Sep 2016 (% of respondents)

Chart Profile

• Measurement:

  (% of respondents)

• Data Covered:

  • Advertising & Marketing

• Source:

  Criteo | Edelman

• Methodology:

  Data is from the November 2016 Criteo report titled "Singapore Online Shopping Study" conducted by Edelman Intelligence. 500 digital shoppers in Singapore ages 18+ were surveyed online during August 1-September 1, 2016. All respondents had shopped digitally in the past month, and 498 had ever made a digital purchase. All respondents owned a smartphone.