Plans & Pricing
Does My Company Subscribe?
(% of respondents)
Fyber | Sapio Research
Data is from the October 2018 Fyber report titled "In-App Advertising" conducted by Sapio Research. 200 US respondents at media agencies (n=100) and brands/advertisers (n=100) were surveyed online during August 2018. At an overall level, results are accurate to +/- 6.9% at 95% confidence limits assuming a result of 50%. Fyber is a monetization platform for mobile publishers.
Mobile App Ad Performance Metrics Worldwide, by OS and Ad Format, Oct 2018
Programmatic Display Ad Fraud Rates Worldwide, by Device, Q3 2018 (among impressions analyzed by Pixalate)
Programmatic Video Ad Fraud Rates Worldwide, by Device, Q3 2018 (among impressions analyzed by Pixalate)
Companies in Europe that Use Targeted Digital Advertising, by Country and Type, 2018 (% of respondents)
Mobile Social App Invalid Traffic (IVT) Rate in North America, Android vs. iOS, May-Aug 2018 (among impressions analyzed by Pixalate)
Getting Ready for 5G: How 5G Will Affect Digital Marketing, Media and IoT
Augmented Reality Marketing and Advertising 2018: Adding Virtual Value to the Real World
How Header Bidding Is Moving Into Apps
When Toyota Advertises on Twitter and Snapchat, Users Listen
Mobile Measurement & Targeting Roundup
How Consumers Really Feel About Location Data