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Primary Benefit of In-App Advertising According to US Brand vs. Agency Advertisers, Aug 2018 (% of respondents) CHART PRO
Primary Challenge of In-App Advertising According to US Brand vs. Agency Advertisers, Aug 2018 (% of respondents) CHART
Main Campaign Objectives of Their Company's In-App Ads According to US Brand Advertisers, Aug 2018 (% of respondents) CHART PRO
US Programmatic Ad Performance Metrics: Invalid Traffic (IVT) Ad Impression Rate, by Device and Format, May 2018 (among impressions analyzed by Pixalate) CHART PRO
What Mobile App Category Do US Mobile Users Feel Has the Best Ad Experiences? (% of respondents, April 2018) CHART PRO
Augmented Reality Marketing and Advertising 2018: Adding Virtual Value to the Real World REPORT PRO
Maps and Navigation Apps: Discovery, Exploration Features Open Up Ad Opportunities REPORT PRO
How Header Bidding Is Moving Into Apps INTERVIEW PRO
How to Succeed with Snapchat Advertising: Iterate, Iterate, Iterate INTERVIEW PRO
Mobile Measurement & Targeting Roundup ARTICLE
How Consumers Really Feel About Location Data ARTICLE