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(% of respondents in each group)
Kantar Millward Brown
Data is from the January 2017 Kantar Millward Brown report titled "AdReaction: Engaging Gen X, Y and Z." 23,907 teen and adult internet users ages 16-49 in 39 countries were surveyed online during June-October 2016. The countries surveyed were: Argentina, Australia, Belgium, Brazil, Canada (English), Canada (French), Chile, China, Colombia, Croatia, Czech Republic, Egypt, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Mexico, Netherlands, Philippines, Poland, Romania, Russia, Saudi Arabia, Slovakia, Spain, South Africa, South Korea, Taiwan, Thailand, Turkey, the UK, the US and Vietnam.
Internet Users in Europe* Who Use a Digital Banking Service, by Demographic, Q3 2017 (% of respondents in each group)
Extent to Which US Internet Users Would Like to Go Viral on Social Media*, by Demographic, Dec 2017 (% of respondents in each group)
Most Important Feature that US Internet Users Consider When Deciding to Purchase a Smart-Home Device, by Demographic, Nov 2017 (% of respondents in each group)
US Internet Users' Primary Attitude Toward Their Control over a Company's Collection and Usage of Their Personal Information, by Demographic, Nov 2017 (% of respondents in each group)
Consumers in Peru Who Plan to Purchase Christmas Gifts, by Demographic, Dec 2017 (% of respondents in each group)
US Social StatPack: Usage and Ad Spending for 2016-2020
UK Mobile Payments: After a Slow Start in a Competitive Space, Some Signs of Progress
How Location Data Improves Targeting, Measurement for Connected TV and OTT Advertising
Investing in the Right Measurement Tools Makes a Big Business Impact
Data Feed: January 18, 2018
Data Feed: January 11, 2018