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Prisma Media Solutions | Syndicat National de la Publicité Télévisée (SNPTV)
Data is from the October 2016 Neon report titled "Neobservatoire: L'Observatoire des Millenials" conducted by MRCC in collaboration with Prisma Media Solutions as cited in the April 2017 Syndicat National de la Publicité Télévisée (SNPTV) report titled "Les + de la TV 2017." 1,199 internet users ages 18-40 were surveyed online during May 31-June 7, 2016. SNPTV Syndicat is an association of 9TV ad agencies: bein régie, Canal+ Régie, francetv publicité, Lagardère Publicité, M6 Publicité, Next Régie, TF1 Publicité, Teamedia L'Équipe and VIACOM International Media Networks. Neon is a magazine for millenials in France owned by Prisma Media. Prisma Media Solutions is the ad agency of Prisma Media, a publisher based in France and subsidiary of Gruner + Jahr, a publisher based in Germany and owned by Bertelsmann.
Smartphone Users in France Who Use Mcommerce Apps*, by Demographic, Jan 2018 (% of respondents in each group)
Types of Apps Used Daily by Smartphone Users in France, by Demographic, Jan 2018 (% of respondents in each group)
Smartphone Users in France Who Use Apps* Daily to Stay Organized, by Demographic, Jan 2018 (% of respondents in each group)
Demographic Profile of US Light, Medium and Heavy Digital Shoppers, Dec 2017 (% of total)
UK Internet Users Who Have Used an Ad Blocker, by Demographic, Nov 2017 (% of respondents in each group)
US Social StatPack: Usage and Ad Spending for 2016-2020
UK Mobile Payments: After a Slow Start in a Competitive Space, Some Signs of Progress
How Location Data Improves Targeting, Measurement for Connected TV and OTT Advertising
Investing in the Right Measurement Tools Makes a Big Business Impact
Data Feed: March 15, 2018
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