Number of Bad Experiences that Would Cause US and UK Internet Users to Stop Using/Switch Brands, by Product/Service Category, Dec 2016 (% of respondents) - eMarketer
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Number of Bad Experiences that Would Cause US and UK Internet Users to Stop Using/Switch Brands, by Product/Service Category, Dec 2016 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Lithium | The Harris Poll

  • Methodology:

    Data is from the March 2017 Lithium report titled "The Path to Happy Customers" conducted by The Harris Poll. 2,032 US and 1,006 UK internet users ages 18+ were surveyed online during December 28-30, 2016. Lithium is a social media software provider.

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