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(% of respondents)
Data is from the April 2017 Leadspace report titled "2017 Martech Industry Council Research Results" commissioned by the Martech Industry Council. 275 US B2B senior marketers from a variety of industries were surveyed during February 13-March 13, 2017. Respondents identified their roles as C-level (5%), director (70%), manager (5%) and VP (20%). Respondents identified their company's annual revenues as less than $1 million (12%), $1-$10 million (12%), $10-$50 million (20%), $50-$100 million (14%), $100-$250 million (10%), $250-$500 million (5%), $500 million-$1 billion (6%), $1+ billion (17%) and no answer (4%). Leadspace is a Software as a Service (SaaS) lead generation company.
B2B* Sales Professionals in Brazil Who Qualify Their Generated Leads, Oct 2017 (% of respondents)
Preferred Activities/Methods Used by B2B* Sales Professionals in Brazil at Their Companies During the Sales Cycle, Oct 2017 (% of respondents)
Sources Used for Marketing and Sales Leads According to B2B* Sales Professionals in Brazil, Oct 2017 (% of respondents)
Marketing Actions/Methods that Achieve Sales Results According to B2B* Sales Professionals in Brazil, Oct 2017 (% of respondents)
Share of Sales Generated from Marketing Leads at Their Company According to B2B* Sales Professionals in Brazil, Oct 2017 (% of respondents)
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