Metrics Used to Measure Content Marketing Success According to US Healthcare Executives, Dec 2015 (% of respondents) - eMarketer
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Metrics Used to Measure Content Marketing Success According to US Healthcare Executives, Dec 2015 (% of respondents)

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  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    True North Custom

  • Methodology:

    Data is from the March 2016 True North Custom report titled "State of Healthcare Content Marketing 2016." 124 US healthcare executives were surveyed during September 15-December 15, 2015. Respondents included C-level executives, directors, managers and VPs from marketing, strategy and digital departments. True North Custom develops content marketing strategies.

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