Marketers Worldwide Who Have a Single View of Customers/Prospects Across Devices and Touchpoints, March 2015 (% of respondents) - eMarketer
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Marketers Worldwide Who Have a Single View of Customers/Prospects Across Devices and Touchpoints, March 2015 (% of respondents)

Marketers Worldwide Who Have a Single View of Customers/Prospects Across Devices and Touchpoints, March 2015 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Signal

  • Methodology:

    Data is from the March 2015 Signal report titled "Preparing for Cross-Channel Success: Solving the Identity Puzzle." 171 marketers worldwide from a variety of industries were surveyed during January-March 2015. Respondents were from Asia (4%), Canada (2%), Europe excluding the UK (10%), Latin America (3%), the Middle East (2%), the UK (13%) and the US (66%). Respondents identified their job level as C-level or senior-most executive (9%), contractor (4%), director (22%), manager (24%), practitioner (9%), team lead (15%), vice president (12%) and other (5%).

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