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(% of respondents)
Magnetic | Retail TouchPoints
Data is from the January 2017 Magnetic and Retail TouchPoints report titled "Inbox Love: Investigating the State of Triggered Emails & Personalization for Retailers and Consumers." 100 retail marketing executives worldwide were surveyed online during September-October 2016. Respondents were primarily from North America. Magnetic is a digital technology company specializing in retargeting solutions. Retail Touchpoints is an online publishing network for the retail industry.
Retail Industry Email Marketing Benchmarks Worldwide, Jan 2017
Retail Ecommerce Industry Email Marketing Benchmarks Worldwide, Jan 2016 & Jan 2017
Ways in Which Retail Marketing Executives Worldwide* Plan to Refine and Improve Their Email Strategies, Oct 2016 (% of respondents)
Ways in Which Retail Marketing Executives Worldwide* Use Data to Personalize Marketing Emails, Oct 2016 (% of respondents)
Types of Triggered Emails that Are Most Effective According to Retail Marketing Executives Worldwide*, Oct 2016 (% of respondents)
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