Plans & Pricing
Does My Company Subscribe?
(% of respondents)
Advertiser Perceptions | Videology
Data is from the June 2018 Videology report titled "Advanced TV Trends" conducted by Advertiser Perceptions. 171 US agencies and marketers were surveyed during January 15-26, 2018. Respondents are involved in digital and TV advertising decision-making, purchased digital video in the past 12 months/plan to purchase in the next 12 months and spent more than $1 million in total ad spend in the past 12 months.
How Much of US TV Advertisers' TV Ad Spending Is Data-Enabled*? (% of total, 2018-2020)
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How Much of US TV Advertisers' TV Ad Spending Is Audience-Based*? (% of total, 2018-2020)
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