Plans & Pricing
Does My Company Subscribe?
(% of respondents)
Data is from the September 2016 GfK report titled "Virtual Reality - Consumer Interest on the Rise." The report comprises 3 studies for 7 countries in Western Europe--Belgium, France, Germany, Great Britain, Italy, the Netherlands and Spain. For estimated sales of virtual reality headmounts for smartphones, data is based on GfK POS data during July 2015-June 2016. For estimated sales of action cameras, data is based on GfK Trends & Forecasting data from May 2016. Consumer survey data is drawn from a GfK Consumer Life online survey of 1,000-1,500 internet users ages 15+ in each country during summer 2016.
Type of Ads/Marketing for Digital Disruptor Brands* that US Internet Users Remember Most, May 2018 (% of respondents)
Reasons that the GDPR Is Important According to UK Internet Users, May 2018 (% of respondents)
Concerns that Internet Users in Select Countries in Western Europe Have About Using Voice Assistants*, Nov 2017 (% of respondents)
Criteria that Influence US Ad/Marketing Professionals to Purchase from a Data Management Platform (DMP), Jan 2018 (index*)
Expected Change in US SMB Ad Spending, by Media/Format, Jan 2018 (% of respondents)
General Data Protection Regulation (GDPR): What Companies Need to Know Now
Artificial Intelligence for Marketers: The Future Is Already Here
Why DSPs Are Applying AI to Programmatic Bidding
Nokia Dives into Virtual Reality Advertising with ‘Healthier Together’ Campaign
What Marketers Prioritize When Choosing DMPs
Melding Marketing and Ad Tech a Challenge for B2C Companies