Plans & Pricing
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(% of respondents)
Data is from the April 2017 TrackMaven "Marketing Leadership Survey: Strategy, Technology, and Data-Driven Management 2017." 217 US marketers from 19 industries were surveyed during January 31-February 27, 2017. Respondents identified the number of employees at their company as 1-99 (12.0%), 100-249 (16.1%), 250-499 (9.2%), 500-999 (9.7%), 1,000-4,999 (20.7%) and 5,000+ (32.3%). TrackMaven is a marketing analytics platform.
What Will Be the Most Transformative Application of Innovation for Customer Service for Businesses Worldwide in the Next 5-10 Years? (% of respondents, April 2019)
Which 3 Technology Trends Will Offer the Biggest Opportunity to the Customer Service Department of Businesses Worldwide by 2020? (% of respondents, by region)
What Metrics Do B2B and B2C Companies Worldwide Use to Measure ROI? (% of respondents, April 2019)
Top Channels for Customer Service in 2020 According to Customer Service Executives Worldwide (% of respondents)
Top 3 KPIs Tracked by US Direct-to-Consumer Brands for TV Ads, Jan 1, 2018-March 31, 2019
The Brand-Agency Relationship: Streamlining with In-House Teams and Flexible Engagement Models
Customer Experience 2019 (Part 2)—Personalization and Data-Driven Experiences: The Building Blocks of a Better Customer Experience (A 4-Part Series)
How Advertisers Are Navigating Changing Auction Dynamics
How GroupM Utilizes Supply Path Optimization
Strategies for Thriving in the “Age of Amazon” | Sponsored Content
Verizon, Chobani and Trunk Club Execs on the Challenges and Successes of Operating In-House Agencies