Plans & Pricing
Does My Company Subscribe?
(% of respondents)
Data is from the April 2017 AOL report titled "2016 State of the Video Advertising Industry." 300 US ad buyers and sellers were surveyed during October 17-November 8, 2016. All respondents were involved in digital video advertising (desktop, mobile or OTT/connected TV). Respondents included ad networks (5%), ad tech providers (18%), agencies (30%), brands (22%), publishers (12%) and both publishers and ad networks (13%).
Type of Ads/Marketing for Digital Disruptor Brands* that US Internet Users Remember Most, May 2018 (% of respondents)
Reasons that the GDPR Is Important According to UK Internet Users, May 2018 (% of respondents)
Concerns that Internet Users in Select Countries in Western Europe Have About Using Voice Assistants*, Nov 2017 (% of respondents)
Criteria that Influence US Ad/Marketing Professionals to Purchase from a Data Management Platform (DMP), Jan 2018 (index*)
Expected Change in US SMB Ad Spending, by Media/Format, Jan 2018 (% of respondents)
General Data Protection Regulation (GDPR): What Companies Need to Know Now
Artificial Intelligence for Marketers: The Future Is Already Here
Why DSPs Are Applying AI to Programmatic Bidding
Nokia Dives into Virtual Reality Advertising with ‘Healthier Together’ Campaign
What Marketers Prioritize When Choosing DMPs
Melding Marketing and Ad Tech a Challenge for B2C Companies