Implementation of Personalization Strategy According to Senior Marketers Worldwide, Dec 2016 (% of respondents) - eMarketer
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Implementation of Personalization Strategy According to Senior Marketers Worldwide, Dec 2016 (% of respondents)

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  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Monetate

  • Methodology:

    Data is from the February 2017 Monetate "2017 Personalization Development Study." 131 senior marketers worldwide from various industries were surveyed during November-December 2016. Respondents identified their company's monthly ecommerce site sessions as under 1 million (35.9%), 1-5 million (48.1%), 6-20 million (13.7%) and 20+ million (2.3%). Respondents identified the headquarters of their company being located in Asia-Pacific, Africa and the Middle East (3%), Europe (21%), North America (72%) and South America (4%). Monetate is a personalization software company.

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