Features/Options for Which US Internet Users Would Be Willing to Pay a Premium, by Demographic, March 2018 (% of respondents in each group) - eMarketer

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Features/Options for Which US Internet Users Would Be Willing to Pay a Premium, by Demographic, March 2018 (% of respondents in each group)

Features/Options for Which US Internet Users Would Be Willing to Pay a Premium, by Demographic, March 2018 (% of respondents in each group)

Chart Profile

  • Measurement:

    (% of respondents in each group)

  • Data Covered:

  • Source:

    IRI

  • Methodology:

    Data is from the May 2018 IRI report titled "Q1 Food & Beverage Trends: Early View 2018." 2,100 US internet users ages 18+ were surveyed online in March 2018. The sample was nationally representative and based on the US Census.

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