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(% of respondents)
Data is from the March 2016 Squiz report titled ""The State of ANZ Marketing Technology 2016." 654 marketers and IT professionals worldwide, including 453 in Australia and New Zealand, were surveyed in December 2015.
Top 10 Technologies for 2018 vs. 2020 According to US Retailers (% of respondents)
Primary Motivation for Investing in Emerging Technologies According to UK and US Marketers, Feb 2018 (% of respondents)
Implementation of Select Technologies at Their Organization According to US Senior-Level Decision-Makers, Feb 2018 (% of respondents)
Daily Time Wasted Sharing/Tracking Down Digital Information Among US Senior-Level Decision-Makers, Feb 2018 (% of respondents)
Next Big Marketing Trend in 2018 According to Marketers Worldwide (% of respondents)
B2B Ecommerce 2018: Transforming Buying and Selling
Attribution Beyond Marketing: Using All Company Touchpoints to Achieve a True Customer View
Marketers’ Qualitative Insights Get Lost in Big Data Noise
What's Next for RFPs?
The GDPR Is Leading to Marketing Tech Pivots
Marketers Struggle to Integrate AI into Their Workflow