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Data is from a March 2017 Finn Futures survey sponsored by Finn Partners. 1,000 US internet users ages 18+ were surveyed online during January 19-23, 2017. Results were weighted slightly to be representative of the population. While online surveys do not technically have a margin of error since no probability sample is used, the margin of error for a survey with 1,000 respondents is normally +/-3.1 percentage points. Finn Futures is a division of Finn Partners, a strategy communication company.
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UK Social Network Ad Spending, 2016-2020 (billions of £ and % of digital ad spending)
UK Social Network Ad Spending Share, 2015-2020 (% of digital ad spending)
UK Social Network Ad Spending Share, 2015-2020 (% of total media ad spending)
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Data Feed: March 19, 2018