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comScore Inc. | Nielsen | ZenithOptimedia
Data is from the July 2015 ZenithOptimedia report titled "Online Video Forecasts: 2015." The data is based on information from ZenithOptimedia forecasts and local/regional sources for 65 countries. Media consumption measures the amount of time spent with each media. The data is for 2010-2014 while figures for 2015-2017 are forecast data.
Benefits of Distributing Video via Social Media Platforms vs. Publisher Sites According to US Digital Media Decision-Makers, Nov 2017 (% of respondents)
Digital* and Mobile** Video Viewer Penetration in Western Europe, by Country, 2016-2021
Digital* and Mobile** Video Viewer Penetration in Latin America, by Country, 2016-2021
Digital* and Mobile** Video Viewer Penetration in Asia-Pacific, by Country, 2016-2021
YouTube Viewer Penetration Worldwide, by Region, 2018 (% of digital video viewers)
Programmatic Advertising in China: eMarketer's Updated Forecast and Estimates
Time Spent with Media and Ad Spending in South Korea: eMarketer's Estimates and Forecast
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