Digital Video Revenue Share in China, by Segment, 2011-2019 (% of total) - eMarketer
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Digital Video Revenue Share in China, by Segment, 2011-2019 (% of total)

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  • Measurement:

    (% of total)

  • Data Covered:

  • Source:

    iResearch Consulting Group | Migu

  • Methodology:

    Data is from the March 2017 iResearch Consulting Group and Migu report titled "Q4 2016 China Paid Mobile Video-on-Demand (VOD) Content Viewers Whitepaper." Data in the report is established based on market forecast data and an online survey. Forecast data is based on companies' public information, financial reports, interviews with industry experts and online research. In the survey portion, 991 mobile video viewers in China were surveyed online via the iResearch iClick online survey platform during January 2017. All respondents have used either smartphones or tablets to view video and have paid for VOD content in the past year. iResearch Consulting Group is a digital research and consulting firm headquartered in China.

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