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What Is the Best Metric for Valuing Ads Across Media for US Agencies and Marketers? (% of respondents, May 2019) CHART PRO
UK Ad Spending, by Media, 2015-2020 (millions of £) CHART PRO
Change in Retargeting vs. User Acquisition Campaign Spend Among Select App Publisher Verticals Worldwide, Nov 2018 (% change vs. prior year) CHART PRO
How Will Marketing Departments at Digital Retailers in North America Invest in Select Emerging Technologies in 2019? (% of respondents, Feb 2019) CHART
Influencer Ad Spending in Colombia, 2016-2018 (millions, % change and % of total digital ad spending) CHART PRO
Advanced Targeting on TV 2019: An Update Ahead of the Upfronts REPORT PRO
Digital Display Ad Pricing StatPack: Banner, Video, Mobile and Native CPMs, and Pricing Trends to Watch for in 2019 REPORT PRO
How GroupM Utilizes Supply Path Optimization INTERVIEW PRO
How Header Bidding Is Moving Into Apps INTERVIEW PRO
Five Charts: The State of Header Bidding ARTICLE
Facebook’s Clear History Tool: What Advertisers Should (and Should Not) Worry About ARTICLE