Digital Ad Impression Share Among US Supply-Side Platforms (SSPs), by Auction Type, Dec 2017 & March 2018 (% of total impressions analyzed by Getintent) - eMarketer
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Digital Ad Impression Share Among US Supply-Side Platforms (SSPs), by Auction Type, Dec 2017 & March 2018 (% of total impressions analyzed by Getintent)

Digital Ad Impression Share Among US Supply-Side Platforms (SSPs), by Auction Type, Dec 2017 & March 2018 (% of total impressions analyzed by Getintent)

Chart Profile

  • Measurement:

    (% of total impressions analyzed by Getintent)

  • Data Covered:

  • Source:

    Getintent

  • Methodology:

    Data is from an April 2018 Getintent RTB auction study. Over 171 billion ad impressions on 39 US supply-side platforms (SSPs) were analyzed during a one-week period in December 2017 and March 2018. Getintent is an AI-powered programmatic platform.

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