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Data is from the July 2017 Norton by Symantec "Norton Wi-Fi Risk Report" conducted by Reputation Leaders and Norton by Symantec. 15,532 mobile device users ages 18+ in 15 countries who had connected to Wi-Fi were surveyed online during May 18-June 5, 2017. The countries surveyed were Australia, Brazil, Canada, France, Germany, India, Italy, Japan, Hong Kong, Mexico, the Netherlands, New Zealand, United Arab Emirates, the UK and US. Respondents were from the Research Now panel. Symantec Corporation is a cybersecurity company.
Percent of Ad/Marketing Budget Allocated to Traditional* vs. Nontraditional** Agencies According to US Senior Marketers, Oct 2017 (% of respondents)
Current vs. Planned* Allocation of Digital Ad/Marketing Budget to Software/In-House Automation According to US Senior Marketers, Oct 2017 (% of respondents)
Expected Change in 2018 Digital vs. Total Ad/Marketing Budget According to US Senior Marketers (% of respondents)
Factors that US Senior Marketers Consider When Selecting an Ad/Marketing Software Vendor, Oct 2017 (% of respondents)
US Senior Marketers Who See Dollars from Traditional IT Budget Reallocated to Ad/Marketing Budget due to Digital, Oct 2017 (% of respondents)
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