Desktop Ad Blocking Rates in Select Countries in North America and Western Europe, June 2015 (% of total visitors) - eMarketer

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Desktop Ad Blocking Rates in Select Countries in North America and Western Europe, June 2015 (% of total visitors)

Desktop Ad Blocking Rates in Select Countries in North America and Western Europe, June 2015 (% of total visitors)

Chart Profile

  • Measurement:

    (% of total visitors)

  • Data Covered:

  • Source:

    comScore Inc. | Sourcepoint

  • Methodology:

    Data is from the September 2015 comScore Inc. and Sourcepoint report titled "The State of Ad Blocking 2015." comScore's opt-in panel of 2 million desktop users and Sourcepoint data of ad block instances on desktop and mobile devices among dozens of publishers were analyzed. Sourcepoint shared details with comScore regarding how its panel could be used to detect the presence of popular ad-blocking software.

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