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(% of respondents in each group)
Kantar | Millward Brown Digital
Data is from the January 2017 Kantar Millward Brown report titled "AdReaction: Engaging Gen X, Y, Z." 23,907 teens and adults ages 16-49 in 39 countries were surveyed online during June-October 2016. The countries surveyed were: Argentina, Australia, Belgium, Brazil, Canada (French), Canada (English), Chile, China, Colombia, Croatia, Czech Republic, Egypt, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Mexico, Netherlands, Philippines, Poland, Romania, Russia, Saudi Arabia, Slovakia, Spain, South Africa, South Korea, Taiwan, Thailand, Turkey, the UK, the US and Vietnam.
Average Daily Time Spent Online by Teen Internet Users Worldwide, Desktop/Laptop/Tablet vs. Smartphone, Q4 2016 (hrs:mins)
Share of Daily Time Spent with Media According to Internet Users Worldwide, by Age, Q1-Q3 2016 (% of total)
Daily Time Spent Online via Desktop/Laptop/Tablet vs. Mobile Among Mother Internet Users Worldwide, 2012-2016 (hrs:mins and % of total)
Travel & Hospitality Industry Email Marketing Benchmarks Worldwide, Jan 2016 & Jan 2017
Retail Ecommerce Industry Email Marketing Benchmarks Worldwide, Jan 2016 & Jan 2017
Retail 2017 TrendPack: The Latest Data and Analysis for Retail Ecommerce
Voice-Enabled Technology StatPack: Current Forecasts for Digital Assistants and Speakers
For Marketers, Digital Transformation Isn't About Chasing the Next Channel
What Will Happen to the 30-Second TV Spot in 2017
TV Campaigns Extend Reach via Facebook Ads
What a Teen Wants: Young People Worldwide Skip Online Ads