Data Sources Used by US Apparel and Accessories Retailers for In-Store/In-Location Customer Engagement Initiatives, 2015 (% of respondents) - eMarketer

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Data Sources Used by US Apparel and Accessories Retailers for In-Store/In-Location Customer Engagement Initiatives, 2015 (% of respondents)

Data Sources Used by US Apparel and Accessories Retailers for In-Store/In-Location Customer Engagement Initiatives, 2015 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Edgell Knowledge Network

  • Methodology:

    Data is from the March 2015 Edgell Knowledge Network report titled "High-Impact Consumer Path-to-Purchase Strategies in Apparel Retail" sponsored by AT&T for which more than 90 US-based retailers were surveyed. Of the respondents, 97% were apparel and accessories retailers.

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