Concerns About Digital Marketing According to US CFOs/CMOs, March 2018 (% of respondents) - eMarketer

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Concerns About Digital Marketing According to US CFOs/CMOs, March 2018 (% of respondents)

Concerns About Digital Marketing According to US CFOs/CMOs, March 2018 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Censuswide | Viant

  • Methodology:

    Data is from the May 2018 Viant report titled "Closing the CMO-CFO Digital Divide." 100 US CFOs and CMOs were surveyed by Censuswide in March 2018. Respondents were from companies with annual revenues of at least $100 million. Viant is an advertising technology company. Censuswide specializes in surveys for the PR industry.

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