Brand-Related Social Media Activities Conducted by Social Video Viewers in Select Countries, Oct 2016 (% of respondents) - eMarketer
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Brand-Related Social Media Activities Conducted by Social Video Viewers in Select Countries, Oct 2016 (% of respondents)

Chart Profile

  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Brightcove

  • Methodology:

    Data is from the November 2016 Brightcove study titled "The Science of Social Video: Turning Views into Value." 5,500 internet users worldwide ages 18+ were surveyed online during September-October 2016. 2,000 respondents were US-based, 1,000 each were from France, Germany and the UK, and 500 were from Australia. All respondents had watched videos on at least 1 social media platform. Brightcove is a cloud platform for digital video.

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