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Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports and device adoption trends.
Frequency with Which US Internet Users Make Purchases via Mobile Device, by Gender, Dec 2017 (% of respondents in each group)
Share of Emails Sent by Retailers in North America that Are Mobile-Optimized, by Industry, July-Dec 2017 (% of total)
Mobile Ad Spending in Japan, 2017-2022 (billions, % change and % of digital ad spending)
Mobile Ad Spending in South Korea, 2017-2022 (billions, % change and % of digital ad spending)
Mobile Ad Spending in Hong Kong, 2017-2022 (millions, % change and % of digital ad spending)
Digital Ad Pricing StatPack: Programmatic Display CPMs and Pricing Trends for 2018
APAC Tech Leaders StatPack: Key Digital Companies in Asia-Pacific
How Publishers Can Fight Ad Blocking with Crypto Mining
Facebook Looks to Offline Actions for More Relevant Ads
Data Feed: March 23, 2018
eMarketer Study of Digital Ad Prices Finds Rising CPMs