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Interactive Advertising Bureau (IAB) | YouGov
Data is from the April 2016 Internet Advertising Bureau UK (IAB UK), "Consumer Insights: Internet & Devices" conducted by YouGov. 2,049 internet users ages 18+ in Great Britain were surveyed online during February 19-22, 2016. Data was weighted using Office for National Statistics (ONS) - UK data to be representative of the general adult population in Great Britain. A previous wave was conducted among 2,090 internet users in March 2015.
Digital* and Mobile** Video Viewer Penetration in Western Europe, by Country, 2016-2021
Digital* and Mobile** Video Viewer Penetration in Latin America, by Country, 2016-2021
Digital* and Mobile** Video Viewer Penetration in Asia-Pacific, by Country, 2016-2021
Marketing Channels on Which Healthcare/Life Sciences Professionals in North America Plan to Focus in 2018 (% of respondents)
Site Feature that US Apparel Digital Buyers Value the Most When Shopping for Apparel Digitally, Nov 2017 (% of respondents)
Programmatic Advertising in China: eMarketer's Updated Forecast and Estimates
Asia-Pacific Retail and Ecommerce Sales: eMarketer's Updated Estimates for 2017–2021
The Next Great AI Advancements Will Come from Marketer-Vendor Partnerships
Mobile Apps, Influencer Marketing Top Fraud Targets for 2018
Not All Fun and Games for Gaming Apps
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