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Estimates are based on the analysis of survey, app usage and app install data from research firms and regulatory agencies; historical trends; company-specific data; and demographic and socioeconomic factors.
Average Daily Time Spent on the Top 3 US Banking Apps, H1 2017 (mins:secs)
Average Daily Time Spent on the Top 3 US Insurance Apps, H1 2017 (mins:secs)
Top 10 US Insurance Sites, Ranked by Total Traffic, H1 2017 (millions and % of total*)
Average Time Spent per Day with Mobile Internet Among US Smartphone and Tablet Users, In-App vs. Mobile Web, 2014-2019 (hrs:mins)
US Internet Users' Preferred Channels for Receiving Offers and Promotions, June 2017 (% of respondents)
Q3 2017 Digital Video Trends: Monetization, Audience, Platforms and Content
US Ad Spending: eMarketer's Updated Estimates and Forecast for 2017
Marketers’ Roundtable: How Effective Is Snapchat Advertising in 2017?
Western Union Blends Transactions and Support into One Facebook Messenger Experience
WeChat's Owner Is Rolling Out Tools for US Advertisers
Fitness App Usage Grows by Leaps and Bounds