Attitudes Toward Mcommerce/Mobile Ads Among US Adults, by Generation, March 2015 (% of adults in each group) - eMarketer
« Return to Mobile Website

Newsletters Sign-Up

Plans & Pricing

Does My Company Subscribe?

eMarketer Chart

Attitudes Toward Mcommerce/Mobile Ads Among US Adults, by Generation, March 2015 (% of adults in each group)

Attitudes Toward Mcommerce/Mobile Ads Among US Adults, by Generation, March 2015 (% of adults in each group)

Chart Profile

  • Measurement:

    (% of adults in each group)

  • Data Covered:

  • Source:

    Experian Marketing Services

  • Methodology:

    Data is from the June 2015 Experian Marketing Services "Winter 2015 Simmons National Consumer Study." 28,869 US consumers ages 18+, of which 11,163 were ages 50-69, were surveyed during February 4, 2014-March 11, 2015. Phase 1 consisted of either a telephone placement interview or a mail-based recruitment questionnaire to obtain the household's participation in the survey. Phase 2 involved mailing self-administered survey booklets to eligible household members.

What do I get with eMarketer PRO?