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Delta Will Use Facial Recognition to Speed Up the Bag Checking Process
Delta Air Lines will be testing facial recognition technology at the Minneapolis-St. Paul International Airport this summer in an effort to speed up the bag checking process, The Verge reports. Consumers will be required to scan their passports at specific self-service kiosks, where a camera will identify them by scanning their face. During this process, Delta will collect customer feedback to see how effective the new process is.
Xiaomi Sets Plans for India Stores
China-based smartphone and smart device manufacturer Xiaomi is making plain its plans to rule in India. The company is already opening one of its physical stores in Bengaluru, and wants to follow that up with the launch of 100 brick-and-mortar locations in India over the next two years. Xiaomi will be vying with a number of rivals for control of the 267.1 million smartphone users eMarketer projects the country will have this year.
eBay's UK B2C Sellers to Pay Higher Taxes on Sales
eBay has notified registered business with sales via its online marketplace in excess of £85,000 a year that they will have a 20% value added tax (VAT) fee—the standard VAT rate in the UK—added to their sales as of August 1, according to The Financial Times. VAT added by eBay to seller's fees will be collected by eBay UK and then forwarded to the UK's taxation department instead of being handled by eBay Europe in Luxembourg, where the tax rate had been lower. The move is related to eBay's restructuring following the spinoff of PayPal in 2015.
Yahoo’s Chief Information Security Officer Discusses Breach
At TechCrunch Disrupt, Bob Lord, Yahoo’s chief information security officer spoke about the company’s recent data breaches—and why it took the company so long to discover the breach. “These campaigns can run for an extended period of time. These aren’t smash-and-grab attacks. These are long-term plays—and when you really start to figure that out, if you haven’t done that sort of work before it’s a little startling.”
Google Looks to Give Publishers What They Want: More Transparency
Google made two new changes to its AdSense network in an effort to increase transparency about how it deals with violations and removes ads from publisher websites. The first is a new technology for policy violations that allows Google to act more quickly and precisely when needed to remove ads from content that violates its policies. The other change is a new Policy Center, which Google describes as a “one-stop shop” for publishers to learn about policy actions that affect their sites and pages.
Tesco Teams with Spoon Guru
UK grocery retailer Tesco has tapped diet-specific recipe app Spoon Guru to help its customers shop for diet-friendly products. When shopping digitally, Tesco customers will be able to filter their food searches, including food intolerances, such as lactose or nuts, and specific dietary requirements including vegetarian, vegan, low fat and low salt, via the addition of Spoon Guru's technology into Tesco's mobile app as of this week and on Tesco.com this summer.
—Cliff Annicelli, Rahul Chadha and Rimma Kats
As programmatic advertising matures, buyers and sellers no longer see it merely as a means of automating processes, but rather as an advanced method of controlling ad campaigns—and better targeting the audiences that come with them.
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