Recommended Reading: May 11, 2017 - eMarketer
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Recommended Reading: May 11, 2017

eMarketer’s scan of the key developments of the day, plus data to make sense of it all

May 11, 2017

Facebook Cracks Down on Fake News Spam Sites

Facebook is using artificial intelligence (AI) to identify links that lead to a webpage containing fake news or promoting sexualized content. “If we determine a post might link to these types of low-quality webpages, it may show up lower in people’s feeds and may not be eligible to be an ad. This way people can see fewer misleading posts and more informative posts,” the company said in a blog post.

WhatsApp Users in India Really Like Video Calls

Messaging service WhatsApp has found a very willing user base in India. According to the company, users in the country spend a total of 50 million minutes on video calls per day. The company claims to have 200 million users in India, making it the app’s largest market; WhatsApp says it has 1.2 billion worldwide users in total.

Spotify Teams Up with Capital One

Spotify is looking to grow its subscriber list via a new partnership with Capital One. Spotify is offering customers half off the price of its subscription if they pay with a Capital One Quicksilver or QuicksilverOne card. TechCrunch reports that the year-long partnership will end on April 30, 2018, and will be applicable to all the Premium tier memberships Spotify offers.

J&T Alibaba Consultancy Aims at SMBs

J&T Alibaba, the ecommerce consultancy formed between China’s Alibaba and Indonesian logistics firm J&T Express, is rolling out features designed to help Indonesia’s small and medium-sized businesses (SMBs) connect with global customers. In addition to ecommerce consultant work, the company will also provide SMBs new to ecommerce with marketing expertise. eMarketer estimates that retail ecommerce sales in Indonesia will hit $8.21 billion this year.

Merger Between UK Online Travel Agents

On the Beach Travel (Onthebeach.co.uk), an OTA based in the UK, is acquiring competitor Sunshine.co.uk Ltd. for £12.0 million ($16.2 million). On the Beach describes the purchase as “highly complementary”—both companies focus on UK travelers specifically seeking stays in warm weather destinations—and expects the addition of approximately 200,000 Sunshine customers to the 1.2 million tally. On the Beach claims the acquisition will “significantly enhance [On the Beach’s] opportunity to drive an increasing proportion of business into exclusively contracted product and an ability to leverage incremental margin.”

Go-Jek Sets Mortgage, Hajj Savings Plans for Drivers

Indonesia-based ride-hailing service Go-Jek has given its drivers access to new banking services via a partnership with Bank Tabungan Negara (BTN). Drivers now can avail themselves of services such as mortgages and a savings account designed to pay for the hajj, the pilgrimage to Mecca undertaken by some Muslims. Go-Jek already facilitates some services, such as insurance and training, for its drivers.

—Cliff Annicelli, Rahul Chadha and Rimma Kats

New Report in eMarketer PRO This Week


US Time Spent with Media


eMarketer estimates that US adults will average 12 hours 7 minutes of media usage per day this year, up 3 minutes from 2016. Time spent with mobile will account for nearly all of the increase. Preview Report


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