Recommended Reading: April 14, 2017 - eMarketer
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Recommended Reading: April 14, 2017

eMarketer’s scan of the key developments of the day, plus data to make sense of it all

April 14, 2017

Hulu’s Live TV Service to Cost Roughly $40 Per Month

Hulu’s anticipated live TV service has a price tag. The monthly price is rumored to be $39.99 and will include ads, as well as the company’s existing on-demand offerings. However, The Verge reports that may change between now and launch.

Amazon Readies Mobile Wallet in India

The Reserve Bank of India gave Amazon permission to operate an “open wallet” in the country, a move that would end a two-factor authentication procedure required of customers paying for goods online using a credit or debit card. In addition to ending a friction point for digital buyers, the new wallet also lets users store money on it, just as competitors Flipkart and Paytm’s wallet offerings do.

Better Desktop Messaging on LinkedIn

LinkedIn improved its desktop messaging feature with a separate messaging tab. In a move similar to messaging a friend on Facebook, the change allows users to interact with other professionals through a pop-up chat box and without needing to enter a new screen.

Google Goes Hyperlocal in India

Google quietly launched a new hyperlocal app in India called Areo that provides users with a range of home services, including food delivery, home cleaning, home repair and maintenance and beautician services. Areo is currently only available in two cities: Mumbai and Bangalore The new service was first noticed by Android site The Android Soul.

More Mobile Banking Options on Android Pay

There are now more mobile banking options for Android Pay users thanks to new partnerships with Google and several banks, TechCrunch reports. Android Pay will now be woven into the apps of such banks as Bank of America, Bank of New Zealand and Discover. A December 2016 Harris Poll for Salesforce found that roughly 15% of internet users in the UK and US use mobile apps as the primary channel for banking transactions such as bill payments, deposits and transfers.

WeChat Allegedly Blocking Photos

Researchers at the University of Toronto’s Citizen Lab reported that WeChat was allegedly blocking the transmission of some photos related to a 2015 crackdown by China’s government on political activists and lawyers. The researchers found that only users who had registered accounts with a mainland China phone number were subject to the filtering.

—Rahul Chadha, Rebecca Chadwick, Rimma Kats

New Report in eMarketer PRO This Week

Ecommerce in the Grocery Sector: Retailers and Brands Innovate to Propel Growth in 2017

Shifts in how retailers and consumer packaged goods (CPG) brands think about ecommerce, combined with an accelerating acceptance among consumers for buying food digitally, have boosted online sales of groceries. Retailers and brands are taking note of these changing consumer behaviors and offering more digital options for grocery shopping and delivery, which will continue to drive the trend upward in 2017 and beyond. Preview Report

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